Spotify’s Sound Up Program Returns for Second Year to Support Women of Color in Podcast Community
Spotify believes in creating a more open and inclusive creative ecosystem, which includes a rich podcast industry that’s equitable for all. Sound Up, an immersive accelerator for new and aspiring podcasters aims is to raise up and inspire the next generation of podcasters through education and support.
Last year, we launched our first Sound Up program in the US which focused on women of color. We received over 18,000 applications and heard from women with diverse backgrounds. We’re excited to announce year two of Sound Up, again focusing on lifting up the voices of women of color as there is still a huge opportunity to have more of these voices heard.
No prior experience is required. Applicants just need to have something unique to say and a desire to use the podcast medium to tell their story.
Applicants can expect an immersive experience that will help them take their ideas to pilot production. The program covers technical production, storytelling through audio, marketing your podcast, and more geared to develop the skills and confidence to create a podcast pilot.
At the end of the week, you’ll have the opportunity to pitch your idea to a panel of industry experts, who will then select 3 participants to each receive $10,000 to fund the production of five episodes of your podcast idea. The participants will each own the IP to their podcast idea.
Past alumni of Sound Up have received podcast development deals, connections to industry leaders and production grants to take their concepts to the next level.
June 7 - application window opens
June 21 at 11:59PM EST - application window closes
June 24 ~ July 22 - applications reviewed
July 22 ~ 25 - (20) finalists chosen for phone interviews
July 26 - (10) final attendees notified by email